Have your salespeople mastered the art of the sales presentation? When your sales reps deliver a sales talk, those people are your company. They need to tell your story compellingly in a way that sets your company apart. Even experienced salespeople may not deliver sales presentations that “live in the customer’s world”—meeting their needs, desires, and goals.

Dr. Gary Genard’s Sales Presentation Training will teach your sales force dramatically effective techniques for leveraging your position as an industry leader and generating more sales. Discover the power of getting customers and prospects to take the actions and make the buying decisions you want them to. Learn how to build strong relationships with customers through how you present your company in meetings, presentations, pitches, and demos.

Let us show you how to speak so powerfully and persuasively that you’ll achieve the gold standard of sales presentations.™ Message development tips are combined with videotaped presentation practice to make your sales presentations, sales calls, client meetings, and inside sales pitches more powerful and successful.

SalesTalk™–Sales Presentation Training is your sales training solution to develop sales presentations that stir interest and loyalty in customers while leading to positive buying decisions.

Gary Genard
Founder and Principal Trainer

GARY GENARD is an internationally known corporate trainer in sales and communication skills. As a professional speaker, his keynotes include “Secrets of Winning Sales Presentations,” and “Speak like a Star! – How to Sell to, Motivate, or Inspire Any Audience.” An expert in customer-centered communication, he consults worldwide for corporations and multinationals, financial services firms, pharmaceutical companies, accounting and consulting firms, small businesses, and entrepreneurs.  He is the author of the book How to Give a Speech (2007). His articles and features have appeared in Selling Power, Presentations Magazine, Harvard Management Communication Letter, Insurance Meetings Management, the New York Daily News, and other publications.

Programs available: Individual sales presentation coaching at our Boston office or your location worldwide, and on-site training seminars for your sales department.

SalesTalk – Sales Presentation Training Agenda:

Section 1:  Mastering SalesTalk™ and Behavioral Selling Skills

• Getting your sales team on the same page and performance level
• Communicating with 2 to 200 prospects and customers effortlessly
• Strengthening individual and team skills for stronger sales presentations
• Understanding buyers’ personality types and emotions in buying decisions
• Adapting your communication style to buyer types (and their needs)
• The Sales Talk Pressure Cooker: Making Your Case in 10 Minutes or Less
• Creating trust and building long-term relationships with customers
• Making Your Sales Presentations Memorable: Living in the Customer’s World
• Uncovering customer pains and problems so you can address them
• Using strong sales presentations to reinforce your overall sales effort
• Telling your company’s story dramatically and memorably
• Getting customers to take positive action as a result of your presentations
• Gaining the attention and agreement of busy C-Suite executives
• Using emotion for sales, persuasion, and prospecting
• How to avoid price concessions while strengthening customer loyalty
• Role-playing for challenging sales situations and difficult customers
• Building power and authority in young sales reps
• Elevator speeches that grab attention and create interest
• Reducing nervousness and achieving laser-like focus in presentations
• Improving employee retention by increasing sales reps' comfort and confidence
• Pre- and post-training assessments to quantify training success

Section 2:  Delivering Dynamic Sales Presentations

• Broadcasting complete authority and expertise in your field
• Gathering attention and power in a room instantly
• Staying laser-focused on your purpose—as critical to your success as content
• Organizing your ideas and framing your critical messages
• Grabbing listeners’ attention in the first 30 seconds . . . “now or never” time!
• Making your key differentiators really work for you—most don’t!
• Your message needs to be concise and crystal clear—here’s how to do that
• Techniques for successful body language, movement, and gestures
• Using vocal techniques to persuade and move your listeners
• Transforming technical information into human terms (and customer needs)
• Secrets of PowerPoint for Customer Persuasion
• Vocal skills for conducting online demos and webinars
• How to handle yourself in challenging Q & A and with skeptical customers
• The 5 Vocal Skills That No Sales Professional Can Be Without
• The 7 “Thin-Ice” Zones of Questions from Prospects and Customers
• Customizing sales presentations to meet customer needs and ROI
• Targeting questions to your prospect’s value measures
• Using stories, metaphors, and vivid language to move your listeners
• Recognizing body language from customers that may be danger signs
• Your most powerful visual aid in sales presentations—and how you should use it
• Do you know what makes up 93% of your audience’s perception?  You’d better!
• Presentation conclusions that are “sticky”—and move audiences to take action
• Videotaped sales presentation practice for reps with evaluation and critiques

Contact Dr. Gary Genard today for a free phone consultation:

Phone (U.S.):
(866) 643-2095

International:
+1-781-643-2095 (GMT -5)

gary@pubspeak.com